Where Urban Culture
Comes to Life.
Your ultimate destination for everything urban. From the latest in music, news, and entertainment to powerful stories that shape our culture, we bring you closer to what matters most.
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About Us
Amplifying Voices, Celebrating Culture.
At WBTB Media, we are proud to be a driving force in urban culture, delivering content that resonates, inspires, and empowers. For decades, we’ve been a trusted voice, connecting with diverse audiences through engaging music, thought-provoking conversations, and impactful storytelling. As a leader in urban programming, we amplify voices, celebrate stories, and create connections that reflect the vibrant and dynamic spirit of our community.
Our mission goes beyond broadcasting. Whether on-air, online, or on mobile devices, we create content that represents the heart of urban life—boldly, authentically, and unapologetically. Through innovative solutions and unmatched reach, WBTB Media is where urban culture thrives, and where advertisers connect deeply with audiences who seek content that speaks to their mind, body, and soul. Together, we are building a legacy that uplifts and unites.
Featured Podcasts
Tune In. Turn Up. Get Inspired.
The Psychology of Your 20s
Discover how psychology shapes everything—even your 20s. Hosted by Jemma Sbeg, this podcast dives into the science and psychology behind the experiences that define this transformative decade.
Sleepy History
Uncover history’s most fascinating stories, people, places, events, and mysteries in a serene, calming atmosphere. Perfect for curious minds seeking rest, Sleepy History is your ideal bedtime companion.
The Good Whale
Fans of the beloved movie Free Willy are shocked to discover that the real-life whale, Keiko, who portrayed Willy, resides in a small pool at an amusement park in Mexico City.
Radio Stations
Where Urban Culture Comes Alive.
Pop
97.5 Pop Vibes Radio
Words that Sing, Melodies that Inspire!
Hip-Hop + Poetry
102.3 Hip-Hop Poetry Flow
Rhymes in Motion, Words that Ignite!
Rock
103.7 Rock Legends Station
Lyrics that Roar, Sounds that Soar!
Jazz
98.6 Jazz Lounge
Smooth Sounds, Timeless Grooves!
Country
95.2 Country Roads Radio
Tales of the Heart, Songs from the Soul!
Electronic
101.5 Electro Beats Radio
Beats that Move, Sounds that Groove!
African
106.1 African Beats Station
Cultural Echoes, Rhythms of the Continent!
Indie
104.9 Indie Sounds Station
Fresh Music, Unique Voices!
Reggae
107.5 Reggae Rhythms Radio
Island Vibes, Heartfelt Sounds!
Reggaeton
108.2 Reggaeton Beats Radio
Dance to the Rhythm, Feel the Energy!
R&B
99.3 R&B Soul Station
Smooth Grooves, Heartfelt Melodies!
Classical
100.1 Classical Elegance Radio
Timeless Masterpieces, Serene Sounds!
Gospel Spiritual
95.8 Gospel Spiritual Radio
Inspiring Faith, Uplifting Souls!
Rhythms of Africa
Beats of the World!
105.3 Afrobeat Vibes
Our Reach
Connecting Communities, Amplifying Voices.
Broadcasts in 15 Markets
Million Weekly Listeners
Million Annual Local Event Attendees
Million App Starts
Our Team
The Voices Behind the Vibes
Michael Reed
CEO, WBTB Media
Nathan Grant
VP, Strategic Partnerships
Sophia Carter
Chief Content Officer
Ava Morgan
Chief Marketing Officer
Ethan Brooks
RVP & General Manager
Isabella Rivera
VP, Programming
Oliver Hayes
SVP, Digital Operations
Emma Bennett
VP, Community Engagement
Lucas Turner
Director of National Sales
Contact Us
Get in Touch. We’re Here to Help!
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